Role Overview:
We are seeking a talented and driven Video Editor to join our fast-growing marketing team. In this role, you will be responsible for editing compelling and engaging short-form video ads (typically 1-minute or less) that drive direct response on paid social channels such as Facebook and Instagram. You will collaborate closely with our creative strategists to produce performance-driven video assets that capture attention and ultimately drive conversions.
Key Responsibilities
1. Video Editing & Production
- Edit short-form video ads (~30-60 seconds) optimized for direct response performance on Facebook and Instagram
- Incorporate engaging transitions, text overlays, motion graphics, and sound design that align with campaign objectives
- Source and integrate stock footage, music, and sound effects when needed 2. Creative Collaboration
- Work closely with the marketing team, creative strategists, and influencers to refine and enhance video concepts
- Brainstorm and propose new video strategies to capture audience's attention in the first few seconds
3. Performance Optimization
- Apply direct response marketing principles to maximize conversions (hooks, strong CTAs, etc.).
- Incorporate feedback from marketing analytics to optimize content for improved engagement and ROI.
4. Project Management
- Manage multiple projects simultaneously while meeting tight deadlines.
- Organize and archive all project files, ensuring easy accessibility for the broader team.
5. Quality Control
- Perform thorough reviews of all video deliverables for accuracy in messaging, branding, and technical standards. - Troubleshoot any technical or creative issues that arise throughout the editing process.